Blog entries tagged marketing http://www.orcadesigngroup.com Sat, 04 Sep 2010 16:52:02 +0100 FeedCreator 1.7.3 http://www.orcadesigngroup.com/team-blog/blogsites-vs-websites <p>Do you need both? Which is better?<br />The web has changed fast. Social media, loosely referred to as Web 2.0, is everywhere. Web tools such as blogs, facebook, twitter and other portals are multiplying rapidly. So what is the right first move to get your web presence current and up-to-date?<br/><br /></p><br/><br/><p>For any business, social media is a very affective tool used to market your website products or services. Today, social media is equally as important to the success of a website as search Read More... Jill Neumeister Wed, 21 Apr 2010 05:00:00 +0100 websites twitter marketing facebook brand strategy blogsites http://www.orcadesigngroup.com/team-blog/recession-themed-marketing-back-to-basics <p>Economic value is not just about bargains.<br /><br />Maintaining brand awareness and image are important keys to staying strong in a recession period. While a consistent image is central to a focused branding campaign, it may be smart marketing to adjust your brand message for the current world of a tight economy.</p><br/><br/><p><br />A couple examples of this seen recently:<br />Allstate - "After the fears subside, a funny thing happens: People start enjoying the small things in life. It's back toRead More... Jill Neumeister Tue, 09 Feb 2010 22:00:00 +0100 strategy recession marketing branding