Silver Soleil Tan Studio's ownership team envisioned an elevated tanning experience for clientele appreciative of luxury amenities and services. A fashion-forward, sophisticated yet attention-getting brand package was developed in conjunction with complementary and comprehensive studio exterior and interior store design. Store concept elevation drawings guided the store buildout as Orca Design Group oversaw the selection of all interior fixtures, model photography, hard/soft surfaces and touch points to create an immersive brand experience for Silver Soleil's flagship store. The project also included print collateral, print advertising, and website design.